November 05, 2024

Why Connectivity Drives Smart Tech ROI

smart tech connectivity
What sets smart apartment providers apart? One key differentiator is connectivity.
A lot of multifamily owners and operators assume that smart device connectivity is the same as internet connectivity — that as long as you have an internet connection, your smart devices will be ‘connected.’
But the reality is that smart device connectivity is separate from your broadband network.
That’s why you need to carefully assess a platform’s connectivity solutions before investing. Ultimately, your goal is to find one provider that will work across every property in your portfolio, whether it’s new construction or a retrofit.

You need connectivity that works reliably and cost-effectively across your portfolio

The status quo of adding smart devices to multifamily communities is to have a hub in every unit that runs on property-wide WiFi, cellular, and/or resident internet.
But there are problems with those solutions:
  • Property-wide WiFi: The majority of market-rate apartments don’t have property-wide WiFi or managed ethernet solutions that can ensure consistent uptime for a smart home hub.
  • Cellular: In denser multifamily communities, dead spots impact 5-10% of all units.
  • Resident internet: Relying on resident internet prevents the benefits of smart devices in vacant units for owners and operators.
Ultimately, a hard-wired ethernet connection is the most reliable way to provide consistent connectivity. But when that’s not available, establishing a new connection in every unit can be expensive and challenging, especially in retrofits.
To ensure cost-effective and reliable connectivity at every community — both retrofits and new builds — you need a solution that doesn’t require capital-intensive infrastructure overhauls or disruptive installations.
The right solution will maximize cost-efficiency, increase staff efficiency, and drive a positive resident experience.

How to maximize cost efficiency

The most cost-effective connectivity solution varies from building to building.
What’s most cost-effective in a high-rise or mid-rise might not be most cost-effective for a garden-style, townhome, or BTR property. You need multiple options tailored to each building in your portfolio.
Key considerations to determine the most cost-effective solution for each project:
  • Retrofit vs. new build: Are there occupied units to consider during installation?
  • Community density and number of units: Which connectivity infrastructure(s) will deliver the best performance?
  • Availability and cost of dedicated ISP lines: Does it make financial sense to set up a new ISP line?
  • Presence of MDF/IDF closets: What are the infrastructure constraints we must consider?

For example:

Say you’re retrofitting a high-rise with 250 units. If there’s not already an ethernet connection in every unit, it could cost upwards of $1,000/unit to establish that new connection. What’s more, you’d be left ripping apart walls to lay wiring, which would significantly disrupt the community. Add the cost of installing a hub in every unit and you’ve got a hefty installation bill.
In this scenario, a building-wide mesh network can dramatically reduce capital expenditure and simplify installation. Rather than paying for and installing a hub in every unit, a mesh network only requires bridges that are small enough to plug into any wall outlet. These bridges create an intelligent, self-optimizing network that ensures reliable connectivity across the building. No wires required, and no need to drill holes or spend hours disrupting occupied units.
smart technology mesh network

Implications on resident experience and operational efficiency

Reliable connectivity is core to extracting value from your technology investment.
Implications if your smart apartment platform doesn’t work consistently across every project:
  • You’ll waste time finding new vendors with each project
  • Residents will complain and property staff will waste hours troubleshooting faulty tech

Evaluating providers based on connectivity

There are lots of smart tech vendors out there, and most generally offer the same types of devices: smart locks, thermostats, leak sensors, etc.
So what sets one provider apart from another? Connectivity.
The most impactful difference between providers is the cost-effectiveness and performance of their connectivity infrastructure — in other words, whether residents can successfully and consistently use their smart devices, and staff can count on automations to work reliably.
Here’s what to look for when evaluating a platform’s connectivity:
  • Has multiple connectivity infrastructures to cost-effectively perform in any type of multifamily property
  • Is non-invasive for retrofit communities
  • Relies on ethernet to ensure consistent connectivity, with backhaul (e.g. WiFi and cellular) to ensure that devices stay connected
  • Does not rely on resident internet for persistent connectivity across all units (e.g. vacant units)

Why LoRaWAN isn’t the answer

Recently, smart tech providers have increasingly started developing devices enabled by LoRaWAN, a novel networking protocol.
While LoRaWAN is a hot topic of discussion, it’s not a future-proof technology. Protocols like Thread are where most major technology players — including leaders at companies like Google, Apple, and Amazon — are focusing their attention, establishing its place as the networking protocol of the future.
Other downsides of LoRaWAN:
  • Low bandwidth and high latency, resulting in slow data transmission that could cause friction for users
  • Not suitable for devices that need to respond in or near real-time, like locks and thermostats
  • Maximum data range is only 20 kbps (compared to 250 kbps for Thread and Zigbee, and 100 kbps for Z-Wave)
Keep in mind that LoRaWAN is still a novel connectivity method, so it can’t guarantee adequate coverage in all scenarios. In fact, LoRaWAN largely depends on helium servers, which aren’t widely present outside of major metropolitan areas.

Insights from the field

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